Building An Online Author Following
A commercially oriented author cares about his or her readers. An aspiring author, therefore, must take great care over his or her blogs, tweets, media posts and, indeed, all online correspondence, including personal emails. Plus, your online persona must reflect the kind of author you're going to be. When composing any kind of online message, make sure you ask yourself, Am I being professional? Your Social Networking Strategy As an online author, your first job is to build a basic fan base. This will not represent everyone who will eventually buy your book - but you will need at least a small following to kick-start your sales on Amazon. I recommend that you spend at least six months to a year building a list of targeted subscribers before you release your first Kindle book. Or, if you've already released one or two and you're not seeing the results you want, you should take time out (say two or three months) to build your list...